Onaro
Social media showreel
Product photography
Description
Onaro is a luxury watch brand dealing in pieces from Audemars Piguet, Patek Philippe and Rolex, and I spent four months shaping how they showed up online. I shot most of the catalogue myself and built out their social content across every platform, learning to light and frame watches so the detail actually reads on a small screen, which is its own discipline. It's precise, patient work, and I got genuinely into it. The audience nearly doubled over those months, from 20,000 to 35,000.